LAS VEGAS – Autonomous driving technology is expected to dominate the CES trade show in Las Vegas this week as investors bet that artificial intelligence will invigorate an industry beset by slow progress, high costs, safety incidents and regulatory scrutiny.
Just as automakers have hit the brakes on electric vehicle (EV) plans and look for their next money maker, a slew of auto suppliers and start ups are lining up to show off their latest autonomous vehicle hardware and software. Partnerships and deals that promise to take away much of a driver’s responsibilities, or remove the need for a human driver completely, are expected to be announced.
“This year you will see more and more focus on AI and autonomous,” said C.J. Finn, U.S. automotive industry leader for PwC, adding that how companies use AI to solve the challenge of rolling out driverless cars safely will be closely watched. “That connectivity on autonomous, I do think will be front and center.”
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